One of the hottest new trends in retail, thanks to the Apple stores, is allowing retail associates in stores to complete transactions on the spot rather than making customers walk all the way to a register and stand in line to complete the transaction. Giving retail associates the tools to do this is taking customer service to a whole new level and rapidly making the cash register obsolete.
At the last Mobile World Congress, mobile payments and mobile payment systems were one of the hottest topics. We are entering an age of mobile and mobile applications taking retail to a new level, especially if you consider the opportunities offered by augmented reality.
As Charler Napier says: “Small business owners represent the segment driving mobile payments adoption most aggressively today” in an interview with Bloomberg. But we are still in the early stages of development so opportunities are abound. While we are hearing about names like Square and GoPayment right now, there are sure to be other solutions providers to follow.
In the near future cash registers are going to disappear in favor of mobile payment systems and since 66 percent of retail transactions are made with plastic today and 180 million Americans carry a credit or debit card, it’s no surprise that retailers would switch to mobile payment platforms that will change the face of retail.
If you are planning on building an app, consider integrating new mobile payment systems into your iPhone app or Android app. Passbooks and digital wallets are also extremely hot topics in the industry right now and its better to plan for the future with mobile application development.